ScaleUp Practitioners | Articles & Blogs

articles & blogs

Theories behind our Practice

Unleashing Insights for Transformational Business Growth

The First Step to Scaling a Green Tech Startup: Know Thyself

Have you ever noticed how most startup pitch decks look… identical? Inflection points. Market traction. Financial forecasts. Proof points. It’s all tailored to speak the language of venture capital. And while investors are important, they’re not the only players you need to win over—especially in the green economy.

Anieke Wierenga

Venture Strategy

Deep Tech Scaling: Towards an Integral Approach

With the current challenges and opportunities around AI, Climate, Quantum Computing, Biotech and Food Security, investors and governments are looking at Deep Tech Startups as an important source of innovation and economic growth for the future.

Anieke Wierenga

Regenerative and Circular Practices

Interview Elisa Achterberg (in Dutch)

Zodra er een model is dat een investeerder in Excel kan plakken, dan kun je nieuwe samenwerkingsvormen financieren. Het is eigenlijk heel simpel – die werkwijze sluit aan bij hun belevingswereld – en dan gaat implementatie gemakkelijk.

Anieke Wierenga

Regenerative and Circular Practices

Interview Jan Jonker (Jan 2024) (in Dutch)

Anieke Wierenga

Innovation and Transition

Interview Rita McRath

Key elements of an investment strategy for a productive sustainable economy - Interview with Rita McGrath

Anieke Wierenga

Innovation and Transition, Regenerative and Circular Practices

Circular Venture Building

It is my honor to announce the launch of the Circular Venture Building Report of 2024. It was created in collaboration with Invest NL and Het Groene Brein, and ten experts from various fields of the circular industry. Together, we analyzed and debated the emerging fundamentals of what it would take for a new economy - one that is circular, sustainable, regenerative - to truly work. We asked what needs to be dismantled, and what is missing for circular entrepreneurship to succeed.

Anieke Wierenga

Venture Strategy

Green Chemistry Ventures

To become successful, green chemistry ventures need to develop market traction, create value and make a positive impact all at once. Standard 'startup methodologies' fall short - learn more about how we co-develop new methodology together with the startups and academia.

Anieke Wierenga

Venture Strategy

FRAM – Practical Strategy in a Day

FRAM Our approach forces teams to plan, review, reframe and re-boost their scaling quest in a disciplined way

Anieke Wierenga

Innovation and Transition

Go Luck Yourself

How do you keep going when everything is telling you to quit?

Anieke Wierenga and Valeria Mecozzi

Innovation and Transition

Fastlane #5 kicks off with a BANG

The transformation of the Food Industry will be shaped by companies that dare to break the conventions. Maybe not as wild as the Sex Pistols - but at least as revolutionary as the Ramones.

Anieke Wierenga

Venture Strategy

Venture Fluidity

“When you accurately perceive the fluidity of things, you can also begin to perceive the constancy behind them: the creative, transformative, boundless, immutable.” Lao Tzu

Valeria Mecozzi and Anieke Wierenga

Regenerative and Circular Practices

Circular Venture Building – InvestNL report

10 challenges that circular ventures face when scaling in the linear reality. A link to the report that Anieke and Arjan Rensma wrote for Invest-NL.

Anieke Wierenga

Venture Strategy

The First Step to Scaling a Green Tech Startup: Know Thyself

Anieke Wierenga

Venture Strategy

Deep Tech Scaling: Towards an Integral Approach

Anieke Wierenga

Venture Strategy

Green Chemistry Ventures

Anieke Wierenga

Venture Strategy

FRAM – Practical Strategy in a Day

FRAM Our approach forces teams to plan, review, reframe and re-boost their scaling quest in a disciplined way

Anieke Wierenga

Venture Strategy

Venture Fluidity

“When you accurately perceive the fluidity of things, you can also begin to perceive the constancy behind them: the creative, transformative, boundless, immutable.” Lao Tzu

Valeria Mecozzi and Anieke Wierenga

Regenerative and Circular Practices

Interview Elisa Achterberg (in Dutch)

Anieke Wierenga

Regenerative and Circular Practices

Interview Jan Jonker (Jan 2024) (in Dutch)

Anieke Wierenga

Innovation and Transition, Regenerative and Circular Practices

Circular Venture Building

Anieke Wierenga

Regenerative and Circular Practices

Circular Venture Building – InvestNL report

10 challenges that circular ventures face when scaling in the linear reality. A link to the report that Anieke and Arjan Rensma wrote for Invest-NL.

Anieke Wierenga

Innovation and Transition

Interview Rita McRath

Key elements of an investment strategy for a productive sustainable economy - Interview with Rita McGrath

Anieke Wierenga

Innovation and Transition, Regenerative and Circular Practices

Circular Venture Building

Anieke Wierenga

Innovation and Transition

Go Luck Yourself

How do you keep going when everything is telling you to quit?

Anieke Wierenga and Valeria Mecozzi

Innovation and Transition

Fastlane #5 kicks off with a BANG

The transformation of the Food Industry will be shaped by companies that dare to break the conventions. Maybe not as wild as the Sex Pistols - but at least as revolutionary as the Ramones.

Anieke Wierenga

Venture Strategy

The First Step to Scaling a Green Tech Startup: Know Thyself

Anieke Wierenga

Venture Strategy

Deep Tech Scaling: Towards an Integral Approach

Anieke Wierenga

Regenerative and Circular Practices

Interview Elisa Achterberg (in Dutch)

Anieke Wierenga

Regenerative and Circular Practices

Interview Jan Jonker (Jan 2024) (in Dutch)

Anieke Wierenga

Innovation and Transition

Interview Rita McRath

Key elements of an investment strategy for a productive sustainable economy - Interview with Rita McGrath

Anieke Wierenga

Innovation and Transition, Regenerative and Circular Practices

Circular Venture Building

Anieke Wierenga

Venture Strategy

Green Chemistry Ventures

Anieke Wierenga

Venture Strategy

FRAM – Practical Strategy in a Day

FRAM Our approach forces teams to plan, review, reframe and re-boost their scaling quest in a disciplined way

Anieke Wierenga

Innovation and Transition

Go Luck Yourself

How do you keep going when everything is telling you to quit?

Anieke Wierenga and Valeria Mecozzi

Innovation and Transition

Fastlane #5 kicks off with a BANG

The transformation of the Food Industry will be shaped by companies that dare to break the conventions. Maybe not as wild as the Sex Pistols - but at least as revolutionary as the Ramones.

Anieke Wierenga

Venture Strategy

Venture Fluidity

“When you accurately perceive the fluidity of things, you can also begin to perceive the constancy behind them: the creative, transformative, boundless, immutable.” Lao Tzu

Valeria Mecozzi and Anieke Wierenga

Regenerative and Circular Practices

Circular Venture Building – InvestNL report

10 challenges that circular ventures face when scaling in the linear reality. A link to the report that Anieke and Arjan Rensma wrote for Invest-NL.

Anieke Wierenga

Theories behind our Practice

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